Where to start on identity: what we’ve written, the numbers and words to know, what to do this month, and the people, organizations and newsrooms worth following.
The Basics
Overview Race, ethnicity, gender, sexuality, language and more shape how we see ourselves and how the world treats us. Talking about identity honestly helps us understand our own experiences and make room for everyone else’s. None of us fits in just one box.
By the Numbers
Why this matters, in three numbers.
76% of Black adults say being Black is extremely or very important to how they think about themselves. (Pew Research Center (2022))
Colorism — Discrimination that favors lighter skin over darker skin, including within the same racial or ethnic group.
Ethnicity — A shared identity based on culture, like language, religion, traditions and ancestry.
Internalized Oppression — Taking in the negative messages a society sends about your own group and believing them about yourself.
Take Action
Three things you can do this month.
Call Congress to pass the CROWN Act. The CROWN Act of 2025 (H.R. 1638 / S. 751) would ban discrimination against natural hair and protective styles like braids, locs and twists at work and school. It has 84 House cosponsors but is still stuck in committee. Say: "I'm a constituent, and I want you to support the CROWN Act so no one loses a job or a school day over their hair."
Give to the Marsha P. Johnson Institute. This Black trans-led group protects and defends the human rights of Black transgender people. A gift supports its leadership and organizing programs.
Push for Indigenous Peoples' Day on Oct. 12. Ask your school, workplace or city council to recognize Indigenous Peoples' Day this year. IllumiNative's free guide has talking points and steps.
These groups are led by people of color and work on identity every day. Follow them for updates and ways to help.
National Black Justice Coalition Civil rights group for Black LGBTQ+ and same-gender-loving people. Visit their website, and follow @nbjconthemove on Instagram to get updates in your newsfeed.
National Queer Asian Pacific Islander Alliance Network of LGBTQ Asian American and Pacific Islander groups. Visit their website, and follow @nqapia on Instagram to get updates in your newsfeed.
Define American Uses stories and culture to shift how we talk about immigrants. Visit their website, and follow @defineamerican on Instagram to get updates in your newsfeed.
People to Follow
Organizers, scholars and journalists who know this topic. Follow them to keep learning.
Kimberlé Crenshaw Law professor who coined "intersectionality". She explains how race, gender and other identities overlap, and leads the #SayHerName campaign for Black women killed by police. Follow @kimberlecrenshaw on Instagram.
Raquel Willis Black trans writer and organizer. She writes and organizes on Black trans liberation and how identity shapes who gets protected. Follow @raquel_willis on Instagram.
Imani Perry Scholar and National Book Award-winning author. She writes beautifully about Black culture, the South and what it means to belong. Follow @imaniperry on Instagram.
Independent Media
Independent newsrooms and newsletters that cover identity often. Read and donate if you can!
A book, a film and a podcast by creators of color to go deeper.
Read: So You Want to Talk About Race by Ijeoma Oluo. A clear, practical guide to talking honestly about race, privilege and identity with the people in your life.
Watch: Black Is... Black Ain't by Marlon Riggs. Riggs's final film asks who gets to define Blackness, across gender, sexuality, class and skin color.
Listen: Code Switch by NPR. Journalists of color dig into how race and identity show up in everyday life.
Talk About It
Not sure how to bring this up with family or coworkers? Try one of these.
Which part of who you are do you think people notice first, and is it the part that matters most to you?
Has anyone ever told you to change your hair, name or accent to fit in at work or school?
What did our family teach us about our race or culture growing up, and what did they leave out?
ps – this is a community-created guide that is updated often. Want to make changes/corrections? Complete this form.
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